Blog
Building an Audience – Solving Podcasting’s Biggest Challenge
The biggest challenge many new podcasts face (after creating great content) is building an audience. The podcasting industry has exploded these past few years with a quick rise in listenership. In 2018, there were only around a half-million podcasts in existence....
Finding the Right Host and Guests for Your Company Podcast
Originally published for Entrepreneur.com on January 31, 2022. Written by Robert Tuchman Attracting and hiring the right talent is critical to the success of any organization. Your podcast is no different and securing the right host and guests that align with...
EXCLUSIVE: MAC Cosmetics Premieres ‘T-Zone’ Podcast
As reported from Yahoo.com James Manso Fri, January 28, 2022, 5:00 AM·3 min read Despite his marketing prowess, John Demsey, executive group president of the Estée Lauder Cos., said that with MAC Cosmetics’ newest project, a podcast titled “The T-Zone,” “we’re not...
Why Brands Should Create a Podcast in 2022
As published in Entrepreneur.com With the success of podcasts over the past few years, 2022 is destined to see more podcasts than ever before. One thing a lot of marketers ask is whether a podcast will resonate with consumers. Amaze Media Labs Matty Staudt from...
How a Company Born in the Pandemic is Making its Mark in the Podcast Space
*Story as published on Entrepreneur Media 18 months ago when the world was still in lockdown, former business partners Robert Tuchman and Brett Sklar reconnected at a local park to chat about new trends and potential business opportunities. Tuchman and Sklar had been...
Benefits of Branded Podcasts for Businesses
According to the Infinite Dial 2020 report, 57% of Americans over the age of 12 listen to podcasts, with 52% of users finishing a whole episode. By 2024, current estimates show that there will be 100 million podcast listeners in the US alone. Due to the sheer number...
Amaze Media Labs Expands Its Sports Podcast Network Division With The Launch Of The Pigskin Podcast Network And The Basketball Podcast Network
Amaze Media Labs, an innovator in the podcast industry, is expanding its imprint in sports podcast networks with the launch of two new networks. The Pigskin Podcast Network and The Basketball Podcast Network willjoin the already successful The Hockey Podcast...
Apple Podcasts Bug Causes Lower Downloads
Photo by Nikolai Chernichenko on Unsplash Downloads mean a lot. Not just for indie podcasters but branded customers as well. We all want to know that we are spending our time, money, and resources wisely — and hopefully getting some return on investment. Whether that...
How Success Happened for Paul English, Co-Founder of Kayak and Lola.com
This article was written by Robert Tuchman, CEO & co-founder of Amaze Media Labs and host of the How Success Happens podcast. It was first published on Entrepreneur.com Paul English. Courtesy of How Success Happens podcast. The founder of half a dozen tech...